Instagram stories are one of the most powerful tools for boosting engagement on social media. With so many potential story options – from polls and question boxes to post quizzes, user-generated content, and engagement campaigns – it can be hard to determine the best ways to use Instagram stories for maximum impact.
For excellent results, business owners can experiment with fun filters, share inspiring quotes and prompts, or track progress toward specific goals on a regular basis.
Also important is strategizing how often stories should be posted: Too little won’t drive enough reach while an overload of posts can crowd out organic content.
With careful planning and creativity, businesses can leverage this valuable tool to increase brand visibility, strengthen customer relationships and develop loyal followers.
1. Share Snippets of Your Day-To-Day Life to Give Followers a Behind-The-Scenes Look
As one way to increase Instagram followers, share snippets of your everyday life. From the coffee you drink in the morning to the dinner you make for yourself at night, you give followers a look behind the scenes into what makes up your day-to-day.
Through pictures of the places you go and the activities you take part in, your followers can get an inside peek at what it’s like being you. Sharing these snippets of life adds a personal touch to your account that people find interesting and inspiring and can lead to a bigger follower count.
2. Post About Upcoming Events, New Products, or Sales Happening in Your Store
It’s time to up your game on Instagram and let the world know what your store has to offer! Share upcoming events, new products, and sales happening in your store with the help of Instagram stories – people adore things that catch their eye and trigger their curiosity.
Head over to our Instagram page for exciting discounts, sneak peeks at the latest arrivals, fun contests, and more info about special events. It’s a great way for us to connect with our supporters and show off all the unique products we have to offer. Follow us today!
3. Give Sneak Peeks of New Blog Posts, Products You’re Working On, or Upcoming Projects
Giving sneak peeks of new blog posts, upcoming projects, and products on Instagram stories is an effective way to engage your followers and build relationships.
Additionally, this tactic will keep viewers interested and coming back for more. By creating a story thread with behind-the-scenes moments or teasers of what’s to come, you’re sure to create more conversations around what you are working on whilst providing value to your existing and potential followers.
Not only can introducing potential followers to the topics that you will be speaking about help them decide if they may be interested in following you, but the conversational aspect also keeps current followers invested in that storyline. Give sneak peeks on Instagram stories today—you’ll be sure to bring more value, conversations, and followers!
4. Run Contests and Giveaways (Make Sure You’re Compliant With Instagram’s Terms of Service)
Showcasing the value of your brand and expanding your user base can be done in a fun and creative way by running contests and giveaways on your Instagram stories.
With great prizes like gift cards, discounts, or special packages, contests are sure to draw attention and increase engagement with your followers. Alternatively, offering simple draws for meal vouchers might just do the trick too! Taking this route is not only effective but also compliant with Instagram’s terms of service.
When you post interesting giveaways it encourages conversation which can drive people toward your profile, gradually increasing your follower count. There are plenty of possibilities when it comes to creating contests and giveaways so make sure you plan ahead wisely to ensure success!
5. Share Tips, Tricks, or Tutorials Related to Your Industry or Niche
One of the best ways to get more followers on Instagram is to share useful tips, tricks, and tutorials related to your industry or niche in your stories. This type of content not only amuses the audience but also showcases your expertise in the field.
It is, however, important to tailor this kind of content for your Instagram followers specifically. Think about what interests them and craft valuable content that keeps them engaged and informed at the same time.
Furthermore, ensure that you are improving the people’s understanding of the industry or niche while creating content that encourages curiosity and generates discussion in order to maximize your outreach.
6. Collaborate With Other Accounts on Joint Stories or Takeovers
If you have an Instagram account and want to grow your following, consider collaborating with other accounts for joint stories or takeovers. It is a great way to get people interested in what you are doing.
You can exchange exposure with your partner account by creating stories or taking over each other’s stories that focus on both of your brands. Joint stories and takeovers allow you to include other audiences in the conversation and show them something different from what they already know about another brand.
Plus, it gives their own followers a chance to discover your account as well – increasing the chances of organic growth! It’s a win-win situation for all parties involved!